Music & Entertainment
Use high-impact sites near venues, record stores and university areas. Peak around release day; use DigiVans to sustain city-centre momentum.
Food & Drink
Target proximity to stockists or delivery zones. Daypart hunger-state messages and make the convenience benefit immediate.
Fashion & Lifestyle
Premium location is non-negotiable. Wild posting can add cultural credibility that programmatic inventory cannot.
Sports & Gambling
Build around fixtures, tournaments and live moments. DOOH performs well because speed and relevance matter.
Consumer Tech & Apps
Transport environments provide dwell time. Keep the proposition simple and make any QR code worth scanning.