/* ═══════════════════════════════════════════════════
   BREAKING ADS — SHARED STYLES
   The Broadcast design system
═══════════════════════════════════════════════════ */

/* ── Reset + Base ── */
*, *::before, *::after { margin:0; padding:0; box-sizing:border-box; }
:root {
  --ox:     #7A1F2E;
  --ox-l:   #9E2B3E;
  --ox-d:   #3D0F17;
  --cream:  #F5F0E8;
  --dark:   #0a0a0a;
  --dark2:  #111111;
  --dark3:  #181818;
  --line:   rgba(255,255,255,0.06);
  --line-ox: rgba(122,31,46,0.2);
}
html { scroll-behavior:smooth; }
body {
  background:var(--dark);
  color:var(--cream);
  font-family:'Anton',sans-serif;
  overflow-x:hidden;
  -webkit-font-smoothing:antialiased;
}
img { display:block; max-width:100%; }
a { color:inherit; text-decoration:none; }
ul { list-style:none; }

/* ── Typography ── */
.label {
  font-family:'DM Mono',monospace;
  font-size:9px; letter-spacing:3px;
  text-transform:uppercase;
  color:rgba(245,240,232,.5);
}
.label-ox { color:var(--ox); }

/* ── Navigation ── */
.nav {
  position:fixed; top:0; left:0; right:0; z-index:1000;
  display:flex; align-items:center; justify-content:space-between;
  padding:0 60px;
  height:64px;
  background:rgba(10,10,10,.92);
  backdrop-filter:blur(16px);
  border-bottom:1px solid var(--line);
  transition:background .3s;
}
.nav-logo {
  font-family:'Anton',sans-serif;
  font-size:16px; font-weight:700;
  letter-spacing:1px; text-transform:uppercase;
  color:var(--cream);
}
.nav-logo span { color:var(--ox); }
.nav-links {
  display:flex; align-items:center; gap:36px;
}
.nav-links a {
  font-family:'DM Mono',monospace;
  font-size:9.5px; letter-spacing:2.5px;
  text-transform:uppercase;
  color:rgba(245,240,232,.6);
  transition:color .25s;
}
.nav-links a:hover,
.nav-links a.active { color:var(--cream); }
.nav-cta {
  background:var(--ox);
  padding:10px 22px;
  color:var(--cream) !important;
  font-weight:600 !important;
  transition:background .25s !important;
}
.nav-cta:hover { background:var(--ox-l) !important; }
.nav-toggle {
  display:none;
  background:none; border:none;
  color:var(--cream); font-size:22px;
  cursor:pointer; padding:4px;
}
.nav-mobile {
  display:none;
  position:fixed; top:64px; left:0; right:0; bottom:0;
  background:var(--dark2);
  z-index:999;
  flex-direction:column;
  align-items:center; justify-content:center;
  gap:36px;
}
.nav-mobile.open { display:flex; }
.nav-mobile a {
  font-family:'Anton',sans-serif;
  font-size:28px; font-weight:700;
  color:rgba(255,255,255,.6);
  letter-spacing:2px; text-transform:uppercase;
  transition:color .25s;
}
.nav-mobile a:hover { color:var(--cream); }
.nav-mobile .nav-cta {
  background:var(--ox);
  padding:14px 40px;
  color:var(--cream) !important;
  font-size:16px !important;
}

/* ── Page padding ── */
.pt-nav { padding-top:64px; }

/* ── Page Hero ── */
.page-hero {
  padding:100px 60px 80px;
  border-bottom:1px solid var(--line);
  position:relative;
}
.page-hero .ph-label {
  font-family:'DM Mono',monospace;
  font-size:9px; letter-spacing:3.5px;
  text-transform:uppercase; color:var(--ox);
  margin-bottom:24px; display:block;
}
.page-hero h1 {
  font-family:'Anton',sans-serif;
  font-size:clamp(36px,5.5vw,72px);
  font-weight:800; line-height:1.05;
  letter-spacing:0px;
  color:#F5F0E8;
  max-width:800px;
}
.page-hero h1 .slash { color:var(--ox); }
.page-hero .ph-sub {
  margin-top:24px;
  font-size:15px; color:rgba(245,240,232,.6);
  line-height:1.75; max-width:560px; font-weight:400;
}

/* ── Section containers ── */
.section { padding:80px 60px; }
.section-sm { padding:60px 60px; }
.section-label {
  font-family:'DM Mono',monospace;
  font-size:9px; letter-spacing:3.5px;
  text-transform:uppercase; color:var(--ox);
  margin-bottom:32px; display:block;
}
.section-title {
  font-family:'Anton',sans-serif;
  font-size:clamp(28px,3.5vw,48px);
  font-weight:800; line-height:1.1;
  letter-spacing:-0.5px; color:var(--cream);
  margin-bottom:20px;
}
.section-title .slash { color:var(--ox); }

/* ── Oxblood divider ── */
.ox-line {
  height:1px;
  background:linear-gradient(90deg,var(--ox),transparent);
  margin:0;
}

/* ── Buttons ── */
.btn {
  display:inline-flex; align-items:center; gap:10px;
  padding:13px 32px;
  font-family:'Anton',sans-serif;
  font-size:13px; font-weight:700;
  letter-spacing:1px; text-transform:uppercase;
  cursor:pointer; transition:all .25s;
  border:none;
  box-sizing:border-box;
  text-decoration:none;
}
.btn-ox { background:var(--ox); color:var(--cream); }
.btn-ox:hover { background:var(--ox-l); }
.btn-outline {
  background:transparent;
  border:none;
  box-shadow:inset 0 0 0 1px rgba(255,255,255,.35);
  color:var(--cream);
}
.btn-outline:hover { box-shadow:inset 0 0 0 1px var(--cream); }
.btn-arrow { padding-right:28px; }
.btn-arrow::after { content:'→'; font-size:16px; margin-left:4px; }

/* ── Tags ── */
.tags { display:flex; flex-wrap:wrap; gap:8px; }
.tag {
  font-family:'DM Mono',monospace;
  font-size:8.5px; letter-spacing:2px;
  text-transform:uppercase;
  padding:5px 12px;
  border:1px solid rgba(255,255,255,.12);
  color:rgba(245,240,232,.6);
}
.tag-ox { border-color:rgba(122,31,46,.5); color:var(--ox); }

/* ── Client ticker ── */
.ticker {
  background:var(--ox);
  padding:12px 0;
  overflow:hidden;
}
.ticker-track {
  display:flex; white-space:nowrap;
  animation:tick-scroll 32s linear infinite;
}
.ticker-track:hover { animation-play-state:paused; }
.ti {
  font-family:'Anton',sans-serif;
  font-size:13px; font-weight:700;
  letter-spacing:3px; color:var(--cream);
  padding:0 28px; flex-shrink:0;
  text-transform:uppercase;
}
.ts { color:rgba(245,240,232,.35); align-self:center; font-size:7px; flex-shrink:0; }
@keyframes tick-scroll { 0%{transform:translateX(0)} 100%{transform:translateX(-50%)} }

/* ── Service grid (3 col) ── */
.svc-grid {
  display:grid;
  grid-template-columns:repeat(3,1fr);
  border-top:1px solid var(--line);
}
.svc-item {
  padding:48px 60px;
  border-right:1px solid var(--line);
}
.svc-item:last-child,:last-of-type { border-right:none; }
.svc-num {
  font-family:'DM Mono',monospace;
  font-size:9px; color:rgba(255,255,255,.2);
  letter-spacing:2.5px; margin-bottom:20px;
}
.svc-h {
  font-family:'Anton',sans-serif;
  font-size:26px; font-weight:800;
  color:var(--cream); margin-bottom:14px; letter-spacing:0px;
}
.svc-p {
  font-size:13.5px; color:rgba(245,240,232,.52);
  line-height:1.8; font-weight:400;
}

/* ── Work cards ── */
.work-grid {
  display:grid;
  grid-template-columns:repeat(2,1fr);
  gap:2px;
}
.work-card {
  position:relative;
  cursor:pointer; background:var(--dark3);
}
.work-card-img {
  width:100%; aspect-ratio:16/9;
  background-size:cover; background-position:center;
  overflow:hidden;
  filter:brightness(.75) saturate(.8);
  transition:filter .5s ease, transform .6s ease;
}
.work-card:hover .work-card-img {
  filter:brightness(.95) saturate(.95);
  transform:scale(1.03);
}
.work-card-body { padding:28px 32px 32px; }
.work-card-client {
  font-family:'DM Mono',monospace;
  font-size:9px; letter-spacing:2.5px;
  text-transform:uppercase;
  color:var(--ox); margin-bottom:8px;
}
.work-card-title {
  font-family:'Anton',sans-serif;
  font-size:20px; font-weight:700;
  color:var(--cream); margin-bottom:14px; line-height:1.25;
}
.work-card-desc {
  font-size:13px; color:rgba(245,240,232,.5);
  line-height:1.7; margin-bottom:18px;
}

/* ── Client logo grid ── */
.logo-grid {
  display:grid;
  grid-template-columns:repeat(4,1fr);
  gap:0;
  border-top:1px solid var(--line);
  border-left:1px solid var(--line);
}
.logo-cell {
  display:flex; align-items:center; justify-content:center; text-decoration:none;
  padding:36px 40px;
  border-right:1px solid var(--line);
  border-bottom:1px solid var(--line);
  transition:background .25s;
}
.logo-cell:hover { background:rgba(255,255,255,.03); }
.logo-cell img {
  max-height:36px; width:auto;
  filter:invert(1);
  opacity:.35;
  transition:opacity .3s;
}
.logo-cell:hover img { opacity:.7; }

/* ── Insights cards ── */
.insights-grid {
  display:grid;
  grid-template-columns:repeat(3,1fr);
  gap:0;
  border-top:1px solid var(--line);
  border-left:1px solid var(--line);
}
.insight-card {
  padding:40px;
  border-right:1px solid var(--line);
  border-bottom:1px solid var(--line);
  cursor:pointer;
  transition:background .25s;
}
.insight-card:hover { background:rgba(255,255,255,.025); }
.insight-cat {
  font-family:'DM Mono',monospace;
  font-size:8.5px; letter-spacing:2.5px;
  text-transform:uppercase; color:var(--ox);
  margin-bottom:14px;
}
.insight-title {
  font-family:'Anton',sans-serif;
  font-size:17px; font-weight:700;
  color:var(--cream); line-height:1.35;
  margin-bottom:16px;
}
.insight-read {
  font-family:'DM Mono',monospace;
  font-size:8.5px; letter-spacing:2px;
  color:rgba(255,255,255,.2);
}

/* ── Contact form ── */
.form-grid { display:grid; grid-template-columns:1fr 1fr; gap:0; }
.form-group { padding:20px 0; border-bottom:1px solid var(--line); }
.form-group label {
  font-family:'DM Mono',monospace;
  font-size:8.5px; letter-spacing:2.5px;
  text-transform:uppercase; color:rgba(255,255,255,.3);
  display:block; margin-bottom:10px;
}
.form-group input,
.form-group select,
.form-group textarea {
  width:100%; background:transparent;
  border:none; outline:none;
  color:var(--cream);
  font-family:'Anton',sans-serif;
  font-size:15px; font-weight:500;
  padding:0;
}
.form-group input::placeholder,
.form-group textarea::placeholder { color:rgba(255,255,255,.18); }
.form-group select option { background:#1a1a1a; }
.form-group textarea { resize:none; height:100px; }

/* ── CTA strip ── */
.cta-strip {
  padding:80px 60px;
  background:var(--ox);
  display:flex; justify-content:space-between; align-items:center;
}
.cta-strip h2 {
  font-family:'Anton',sans-serif;
  font-size:clamp(24px,3vw,42px);
  font-weight:800; letter-spacing:-0.5px;
}
.btn-white { background:#fff; color:var(--ox); }
.btn-white:hover { background:var(--cream); }

/* ── Footer ── */
.footer {
  background:var(--dark2);
  border-top:1px solid var(--line);
  padding:70px 60px 40px;
}
.footer-top {
  display:grid;
  grid-template-columns:1fr 1fr 1fr 1fr;
  gap:40px;
  padding-bottom:60px;
  border-bottom:1px solid var(--line);
}
.footer-brand .footer-logo {
  font-family:'Anton',sans-serif;
  font-size:18px; font-weight:700;
  letter-spacing:3px; text-transform:uppercase;
  margin-bottom:18px;
}
.footer-brand .footer-logo span { color:var(--ox); }
.footer-brand p {
  font-size:12.5px; color:rgba(255,255,255,.3);
  line-height:1.8;
}
.footer-col h4 {
  font-family:'DM Mono',monospace;
  font-size:8.5px; letter-spacing:3px;
  text-transform:uppercase; color:rgba(255,255,255,.25);
  margin-bottom:20px;
}
.footer-col a {
  display:block;
  font-size:13px; color:rgba(245,240,232,.6);
  margin-bottom:10px; transition:color .25s;
}
.footer-col a:hover { color:var(--cream); }
.footer-col .footer-contact-item {
  font-size:12.5px; color:rgba(255,255,255,.3);
  line-height:1.8;
}
.footer-bottom {
  display:flex; justify-content:space-between; align-items:center;
  padding-top:28px;
}
.footer-bottom p {
  font-family:'DM Mono',monospace;
  font-size:8.5px; letter-spacing:2px;
  color:rgba(255,255,255,.2);
  text-transform:uppercase;
}
.footer-socials { display:flex; gap:24px; }
.footer-socials a {
  font-family:'DM Mono',monospace;
  font-size:8.5px; letter-spacing:2px;
  color:rgba(245,240,232,.5); text-transform:uppercase;
  transition:color .25s;
}
.footer-socials a:hover { color:var(--cream); }

/* ── FAQ Accordion ── */
.faq-item { border-bottom:1px solid var(--line); }
.faq-q {
  width:100%; text-align:left;
  display:flex; justify-content:space-between; align-items:center;
  padding:24px 0;
  background:none; border:none; cursor:pointer;
  font-family:'Anton',sans-serif;
  font-size:16px; font-weight:600;
  color:var(--cream);
  gap:20px;
}
.faq-q .icon {
  font-size:20px; font-weight:300;
  color:rgba(245,240,232,.5); flex-shrink:0;
  transition:transform .3s;
}
.faq-item.open .faq-q .icon { transform:rotate(45deg); color:var(--ox); }
.faq-a {
  display:none;
  padding:0 0 24px;
  font-size:14px; color:rgba(245,240,232,.55);
  line-height:1.8;
}
.faq-item.open .faq-a { display:block; }

/* ── Shared JS-driven nav scroll ── */

/* ── Responsive ── */
@media (max-width:1024px) {
  .work-grid { grid-template-columns:1fr; }
  .logo-grid { grid-template-columns:repeat(3,1fr); }
  .insights-grid { grid-template-columns:repeat(2,1fr); }
  .footer-top { grid-template-columns:1fr 1fr; }
}

@media (max-width:768px) {
  .nav { padding:0 24px; }
  .nav-links { display:none; }
  .nav-toggle { display:block; }

  .page-hero { padding:80px 24px 60px; }
  .section { padding:60px 24px; }
  .section-sm { padding:48px 24px; }
  .svc-grid { grid-template-columns:1fr; }
  .svc-item { border-right:none; border-bottom:1px solid var(--line); padding:36px 24px; }
  .work-grid { grid-template-columns:1fr; }
  .logo-grid { grid-template-columns:repeat(2,1fr); }
  .logo-cell { padding:24px; }
  .insights-grid { grid-template-columns:1fr; }
  .form-grid { grid-template-columns:1fr; }
  .cta-strip { flex-direction:column; gap:28px; text-align:center; padding:60px 24px; }
  .footer { padding:50px 24px 30px; }
  .footer-top { grid-template-columns:1fr; gap:32px; }
  .footer-bottom { flex-direction:column; gap:16px; text-align:center; }
}

/* ── Anton overrides — tuned for the condensed collegiate feel ── */
.nav-logo {
  letter-spacing: 1px;
  font-weight: 400;
}
.section-title {
  letter-spacing: 1px;
  text-transform: uppercase;
}
.page-hero h1 {
  letter-spacing: 1px;
  text-transform: uppercase;
  font-weight: 400;
}
.footer-logo { letter-spacing: 4px; }
.id-name { letter-spacing: 2px; }
.svc-h {
  letter-spacing: 1px;
  text-transform: uppercase;
}
.work-card-title {
  letter-spacing: 0.5px;
  text-transform: uppercase;
}
.service-title {
  letter-spacing: 1px;
  text-transform: uppercase;
}
.campaign-title {
  letter-spacing: 0.5px;
  text-transform: uppercase;
}
.insight-title {
  letter-spacing: 0.5px;
  text-transform: uppercase;
}
.fa-title {
  letter-spacing: 0.5px;
  text-transform: uppercase;
}
.founder-name {
  letter-spacing: 2px;
  text-transform: uppercase;
}
.faq-q {
  letter-spacing: 0.5px;
}
.region-name {
  letter-spacing: 0.5px;
  text-transform: uppercase;
}
.ccard-cl {
  letter-spacing: 1px;
  text-transform: uppercase;
}
.cta-strip h2 {
  letter-spacing: 1px;
  text-transform: uppercase;
}
.h-hl {
  letter-spacing: 1px;
  text-transform: uppercase;
}

/* ── Mobile overrides ── */
@media (max-width:768px) {
  /* Ticker — faster on mobile */
  .ticker-track { animation-duration:14s !important; }

  /* Buttons — prevent overflow */
  .btn { white-space:nowrap; font-size:11px; padding:10px 16px; letter-spacing:.5px; }

  /* Services page — image always stacks ABOVE text */
  .service-block {
    display:flex !important;
    flex-direction:column !important;
  }
  .service-block.reverse {
    direction:ltr !important;
    flex-direction:column !important;
  }
  .service-visual {
    order:-1 !important;
    width:100% !important;
    min-height:220px !important;
  }
  .service-info { padding:36px 24px !important; }

  /* Work section header — stack button below heading */
  .work-section-header {
    flex-direction:column !important;
    align-items:flex-start !important;
    gap:16px !important;
  }
}